"Flaviyake is the bridge between the Western and Asian cultures"
(c) producer Aleks Urbaniak, Los Angeles, USA
"From her synth to her acoustic tracks, she sparkles femininity."
(c) Molly Shores, shutter 16 magazine, United Kingdom
Flaviyake [flah-vee-uh-ke] is a Pop singer and songwriter, the Grammy Recording Academy and NARIP member. She is known for reinventing herself in every new music video.
Her name is a hybrid of her Latin name Flavia (meaning ‘golden, blonde’) and Japanese fashion designer Issey Miyake, who became her favourite designer after she attended his exhibition at the Barbican Centre in London in 2010.
Flaviyake has established a career writing songs, in both English and Russian, for herself and other artists.
Childhood and the Early Years
Flaviyake was born during an earthquake in Chișinău, the largest city and capital of Moldova. As a child she believed that her real parents actually lived on a different planet and that they had sent her to Earth as a punishment. In fact, for some considerable time, she did not believe that her biological parents were her real parents. It is for this reason that celestial themes are commonly used in her songs.
Flaviyake started her musical career by studying the flute and piano at the Sergey Rachmaninov School of Music in Chișinău at the age of six and she wrote her first song for vocal and piano at the age of ten.
Her parents took note of Flaviyake’s passion and ability for composition and enrolled her in an improvisation songwriting class. It was hoped that this ‘improvisation’ would encourage freedom and expression; however all Flaviyake experienced was an environment where she was expected to write music to clearly defined structures.
This seriously undermined her desire to write songs based around a piano accompaniment for many years. Instead, Flaviyake found artistic solace in electronic music.
She started performing her original songs in clubs at the age of 16. After appearances at the small ‘Haos’ club in Chisinau, famous for its LGBT parties, Flaviyake graduated to teenage parties held in ‘Moscova’ (the biggest club in the city). At the time, her performances included rapping over Break Beat inspired by the solo recordings of Maxim (best known as MC and vocalist with the pioneering British group The Prodigy).
Career as a Writer
In her early teenage years, Flaviyake’s parents rarely allowed her to go out in the evenings and she increasingly spent time on the internet in Gay chat rooms. Separate to this, Flaviyake’s writing talent was developing rapidly and her Russian language teacher at school saw great potential in her essays and poetry. The combination of these two factors resulted in Flaviyake starting to write erotic stories at the age of 17 and self-publishing them on the internet.
The stories were discovered by a mobile phone company in Russia and Flaviyake was given a contract to write stories for a smartphone application.
As a result of this she moved to Moscow, taking on a variety of assignments – such as writing articles for magazines and newspapers, working as a photomodel and appearing in different TV shows.
Move to London
Madonna, the American singer-songwriter, actress and entrepreneur, is a major influence on Flaviyake and in Flaviyake’s teenage years, she dreamed of Madonna taking her by the hand and showing her the direction that her career should take. That direction was clearly to move to Britain.
Flaviyake had grown up listening to popular British EDM music and therefore, driven by her dreams, believed that London would be the right place to further develop her career. However, when she moved to London, Flaviyake’s immediate impression of the city was guitars playing everywhere.
Nevertheless undaunted, Flaviyake began performing live at hip and chic smaller venues and also at events with a strong Japanese influence, such as Hyper Japan which is the biggest Japanese event in the United Kingdom.
In 2013, Flaviyake started recording various songs with her brother, RK, as producer. From these sessions, ‘Celestial Cutie’, ‘Turn Around / The Magic Hit’, ‘Because I’m a Doll’ and ‘Electronic Boy’ were released independently as singles.
All four singles were played on British online radio stations and ‘Because I’m a Doll’ was aired for the first time on BBC6 Music Radio by Tom Robinson in February, 2014.
This was followed later in 2014 by the release of her ‘Barcode Puppets’ single supported by a video created in collaboration with Moscow producers CJ Slick and El Ray at Sound Evolution.
At the moment Flaviyake collaborates with Los Angeles based producers.